LYFTTEST

OVERVIEW

IN JUNE 2016, GAY MARRIAGE BECAME A CONSTITUTIONAL RIGHT – YET YOU COULD STILL BE PERSECUTED FOR GETTING A WEDDING CAKE UNTIL JUNE 2018.

TO CELEBRATE THE INITIAL MILESTONE AND PUSH AGAINST THE RECENT SETBACK,
WE PITCHED LYFT TO DO THIS PRIDE A LITTLE DIFFERENTLY:
BY MARRYING 3 GAY COUPLES ON THE LYFT FLOAT WITH CELEBRITY OFFICIATE BOBBY BERK, A 50,000 PERSON GUEST LIST, FIRST DANCES, BOUQUET TOSSES, CONFETTI CANONS, CAKES BAKED BY WILLING PARTICIPANTS, A WHOLE LOT OF LOVE AND A WHOLE LOT OF FIGHT.

LYFT-IMAGES-CROPPED_1
LYFT-IMAGES-CROPPED_2
LYFT-IMAGES-CROPPED_3
LYFT-IMAGES-CROPPED_4
LYFT-IMAGES-CROPPED_5-1
LYFT-IMAGES-CROPPED_6
LYFT-IMAGES-CROPPED_8-1
LYFT-IMAGES-CROPPED_7
LYFT-IMAGES-CROPPED_9
LYFT-IMAGES-CROPPED_10
LYFT-IMAGES-CROPPED_11
LYFT-IMAGES-CROPPED_12

RECOGNITIONS

PRESS

HUFFPOST
THE DRUM
PEOPLE
OUT
NEWSWEEK


© 2022. JAEWHO.
ALL RIGHTS RESERVED.


CONTACT@JAEWHO.COM

error: